Marketing

Persona celebrando con los puños en alto, frente a un portátil. Fondo: sofá gris, planta verde. Icono digital de correo sobre el portátil. Marketing digital, éxito.

Trends 2025 in email marketing automation: what’s coming next year

Discover the email marketing trends in 2025: AI, omnichannel and responsive mobile web design for unique experiences.
Carolina Muñiz - November 22, 2024
google analytics world issues

No, it is not your fault: Google Analytics has had problems all over the globe

Since November 13, many users commented in support forums they had experienced drops of up to 50% of reported traffic in Analytics.
Carolina Muñiz - November 20, 2024
Mariposa azul vuela sobre oasis en el desierto, rodeada de palmeras y pájaros. Escenario de serenidad y conexión natural.

Everything you need to know about Bluesky: keys to the trendy alternative to Twitter

How to create a user, is it free, how does it work, how do you earn money? We answer some of the main questions about Bluesky.
Rafael Sotelo - November 18, 2024
us elections

The importance of the influencer marketing in the U.S elections

November 5th is the last day to vote in the United States. Influencers have been part of the strategy of political parties to reach more citizens.
Carolina Muñiz - November 5, 2024
Un personaje en casco espacial vuela en escoba entre dos fantasmas sonrientes en un paisaje oscuro con árboles y calabazas. Corazones rojos arriba.

This is the Google Doodle for Halloween 2024

This Halloween we will once again help Momo the cat to fight ghosts. We explain how to play with this fun Google Doodle.
María Bastero - October 31, 2024
Cámara grabando a un hombre sonriente con caja de productos frente a él en un entorno doméstico. Posible escena de marketing de influencer.

What is a haul and why has it become the latest trend in social media?

This type of content, which became popular on YouTube, consists of buying a series of products and showing them on social networks.
María Bastero - October 23, 2024
Muñeco Sonny Angel sobre móvil con funda amarilla, alrededor pegatinas de muñecos y accesorios sobre fondo amarillo. Texto: "Sonny Angel". Estilo kawaii.

Sonny Angels invade TikTok: what is it, what is its price and where can you find it

Sonny Angels are the japanese figurines that even celebrities like Victoria Beckham, Bella Hadid and Rosalia have been seen with one of them.
Carolina Muñiz - October 22, 2024
Rafa Nadal playing tennis

Rafa Nadal announces his retirement: brands that have defined his career as an advertising star

Rafa Nadal's commercial career includes collaborations with: Kia, Louis Vuitton, Nike... we review the key brands in his more than 20-year career.
Carolina Muñiz - October 10, 2024
Un muñeco con un logotipo en el pecho levanta los brazos en un escenario iluminado, rodeado de gradas de madera.

Canva has stepped back and will not increase prices for its oldest users

After the criticism received for its controversial price increase, the design platform has decided to reward its most loyal customers.
María Bastero - October 10, 2024
Lupa enfocando el logo de TikTok, resaltando en un fondo degradado. Texto: "TikTok". Palabras clave: marketing digital, redes sociales, visibilidad.

TikTok launchs a new tool to create Search Ads Campaigns

This will allow brands to achieve more precise and efficient reach on the social network, where over 57% of users utilize the search function.
Noelia Fraguela - September 26, 2024
mr beast advices

Mr Beast gives us the keys to make the best youtube videos: “This is not Hollywood and I do not want to be Hollywood”

The most important metrics on YouTube according to Mr Beast are CTR, average view duration and average view percentage.
Carolina Muñiz - September 25, 2024
tiktok ads with metricool

How to create and optimize TikTok Ads campaigns with Metricool: Step by step

Learn how to create and optimize TikTok Ads campaigns with Metricool to improve performance and achieve your goals.
Alba Chaves - September 13, 2024

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