TikTok

TikTok launches voice notes, polls, carousels, and live photos to the comments section

To leave a voice comment, you will only need to press the microphone icon in the comment bar to record your reaction.

Carolina Muñiz - September 4, 2026

TikTok, Instagram, or YouTube: a study of six million videos reveals which social media platform is best for your short videos

TikTok leads in views, Instagram leads in engagement, and YouTube Shorts lags behind, according to Metricool's analysis.

Rafael Sotelo - August 28, 2026

Cheap bots, expensive consequences: the hidden cost of dirt-cheap social media metrics

A new study demonstrates that inflating metrics requires very little investment; consequently, those metrics lose value as a signal of genuine popularity.

Rafael Sotelo - August 10, 2026
More about TikTok

TikTok is facing a multimillion‑euro fine in the EU for serious failures in child safety

If the situation is not remedied, the European Commission could impose on TikTok a fine of up to 6% of its global annual revenue.
Rafael Sotelo - July 24, 2026

Symphony Agent arrives on TikTok to automate the creation of advertising campaigns

TikTok has launched its new AI for advertisers, joining the race among major platforms to automate the creation of marketing campaigns.
Rafael Sotelo - June 23, 2026
manage keywords tiktok

TikTok rolls out new feature to manage keywords on your content after posting it

You are now able to add or block keywords in your TikTok videos so that the algorithm may position your content more effectively.
Carolina Muñiz - June 18, 2026

TikTok launches an ad-free plan in the UK

The cost of this subscription will be £3.99 for all users aged 18 or older. Tthe platform will maintain the personalized ads model for free users.
Carolina Muñiz - May 12, 2026
seedance 2.0 tiktok symphony

TikTok integrates Seedance 2.0: ByteDance’s AI video engine comes to Symphony

TikTok Symphony and Seedance 2.0 now enable high-quality video campaigns in seconds. We analyze the impact and the risks.
Carolina Muñiz - April 14, 2026

The global launch of Seedance 2.0 has been delayed: your videos featuring Tom Cruise and Doraemon fighting will have to wait

The TikTok matrix has paralyzed the global launch of Seedance 2.0, which was scheduled for mid-March, due to legal reasons.
Rafael Sotelo - March 17, 2026

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