Social Media

WhatsApp now lets you invite anyone to calls, even without an account

We explain how the new guest calls on WhatsApp function and how you can create them and invite your friends.

María Bastero - October 15, 2026

Talk to your Feed: Facebook launches natural language controls to shape your algorithm

Click the three dots on any post, select "your algorithm," and choose your interests to personalize what you see in the feed.

Carolina Muñiz - October 14, 2026

TikTok debuts agentic commerce tools to let users chat and buy directly in feed

The major new feature is Shopping Assistant, an integrated virtual assistant that interacts with users in a conversation.

Carolina Muñiz - October 6, 2026
More about Social Media
school instagram feature

How to add your high school and university to your Instagram profile and connect with your classmates

If you add your college to your profile on Instagram, a banner will appear and you will have access to a students directory from your school.
Carolina Muñiz - September 30, 2026

From discovery to checkout: YouTube adds AI product comparisons and in-video shopping

YouTube is enhancing Ask YouTube and Shopping to assist users in discovering, comparing, and purchasing products within the platform.
Rafael Sotelo - September 24, 2026

TikTok Ads are less expensive… however, nine out of ten advertisers continue to choose only Meta

According to a Metricool study, TikTok offers lower CPC, CPL, and CPM, but Meta continues to dominate advertising investment on social media.
María Bastero - September 23, 2026

What Meta One is for: the new subscription that brings new features for Instagram, Facebook, WhatsApp, and Meta AI

This new subscription, available to individual users and businesses, is divided into four pricing plans that range from €14.99 to €499 per month.
Carolina Muñiz - September 16, 2026

Now you can add to your main Instagram Feed any posts in which you have been tagged

This feature provides greater control over your main grid. Posts will appear in chronological order, but you may modify that order.
María Bastero - September 11, 2026

Plug in baby: Meta claims the @muse username for Mark Zuckerberg’s new AI agent

The British rock band has adopted the username @museband on social media, thereby making @muse available to Meta's new AI.
María Bastero - September 10, 2026

In August, YouTube changed how it counts views: we now know how much they have actually increased (spoiler: a lot)

Forty percent of the publicly displayed views on YouTube videos do not meet the minimum threshold to be considered an "engaged view."
Rafael Sotelo - September 8, 2026

TikTok launches voice notes, polls, carousels, and live photos to the comments section

To leave a voice comment, you will only need to press the microphone icon in the comment bar to record your reaction.
Carolina Muñiz - September 4, 2026

All the events surrounding GTA VI, explained: marketing strategy, controversies, and reactions

We analyze the advertising campaign for the most anticipated video game at this time, its missteps with fans, leaks, and the impact on the gaming industry.
Carolina Muñiz - September 1, 2026

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