Gemini

Google has made a public, closed, emphatic defense of its new AI-driven search experience, which is poorly supported by data.

Storybooks is a new feature within Gemini that transforms your ideas into illustrated books with voice narration.

In the leaked documents, Google explains to brands the keys to effective advertising in the new conversational era of AI Mode.

The new features of Google's AI Mode allow users to upload documents and interact via video with the assistant itself.

The tech giant has also taken the opportunity to activate Gemini 2.5 Pro and Deep Search in its AI Mode, enhancing the search experience.

Google Discover users will be able to see summaries generated from multiple sources about the content of interest in their feed.

Available as a trial in Google Labs in the United States, this feature allows for smooth voice conversations with Search.

Sundar Pichai discuss the revolution that the omnipresence of artificial intelligence implies at Google in a recent interview.

Google's AI Mode compels us to rethink how we approach SEO and online advertising: the search engine becomes a competitor for many websites.

Google has announced that these new features powered by its AI Gemini will begin to be activated between the next quarter and the end of the year.

A recent study analyzes the keys of GEO, the SEO for generative search engines, which allows for an increase in content visibility by 40%.

Impressions have increased by 49%, but the CTR has decreased by 30%. Users are also changing their searching methods with more complex queries.