Since the arrival of the Internet in our lives, the digital world has not stopped transforming. The emergence of eCommerce was a paradigm shift in the 1990s, years that provided a great impetus for eCommerce.
Many people use the words eCommerce and ebusiness as if they were synonyms, but they are not.
Ecommerce refers to the distribution, sale, purchase, marketing and information supply of products or services over the Internet, mostly in a B2C business model. On the other hand, ebusiness is all the activities that can be done online, mostly in a B2B environment such as education, transactions, purchasing, sales, CRM, supply chain management, etc. This means ebusiness has a greater reach than eCommerce.
Ebusiness covers both internal and external processes, while eCommerce covers external and outbound business processes.
Basically, eCommerce is all the orders, payments and purchases that can be made online, while ebusiness is that… and everything else you can do online. In the case of ebusiness, several websites, different CRM tools or ERPs are used to carry out various business processes.
We could say that if ebusiness were a container, eCommerce would be inside it along with many other activities and processes.
As an example to make it clear, this digital magazine, Marketing4eCommerce is an ebusiness, it uses several tools to carry out its business objective, which is to inform its readers about the latest news in marketing and eCommerce, as well as to offer them tools that can be useful for their online store or personal training, thus improving their performance in the digital world.
Other ebusiness examples could be:
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