What happens on the internet every 60 seconds

Domo has released the 12th edition of its report, Data Never Sleeps, which examines the impact of technology and digital habits every minute. In 2024, the number of people connected to the internet reached an all-time high of 5.520 billion, accounting for 67.5% of the global population. This milestone highlights the continuous expansion of digitalization and the rising influence of artificial intelligence (AI) in reshaping our daily interactions with the digital world.

According to Josh James, founder and CEO of Domo, “We are witnessing how AI is displacing the traditional competitive pillars of the Internet era,” suggesting that this change will redefine our digital activities and promote corporate investment in advanced technologies and AI readiness.

The following infographic illustrates the vast amount of data generated online every 60 seconds over the past year, covering activities from streaming and online shopping to job applications on LinkedIn:

How the digital world flows every minute

The infographic provided by Domo gives a perspective on the scale of content and interactions happening every 60 seconds in the digital realm. Some of the most remarkable data from this year include:

• Netflix: Users stream 362,962 hours of content.
• TikTok: 16,000 videos are uploaded, emphasizing the prominence of short videos as a primary format.
• Google: 5.9 million searches are performed, illustrating the search engine’s persistent dominance in our everyday life.
• YouTube: 3,472,222 videos are watched every minute, affirming its status as the leader in online video.
• Siri: Answers 1,041,666 questions, demonstrating the increasing use of virtual assistants.
• Slack: 1.04 million messages are sent, underlining its significance in workplace communication.
• Cyber Week: Consumers spend $48.0 million globally.

Moreover, Google AI Gemini, the latest AI innovation, attracts 8,574 visitors per minute, highlighting the interest in these emerging tools.

AI as a disruptor of the digital ecosystem

The report emphasizes how AI is starting to reshape how we produce and consume data. Tools such as Google Gemini indicate that traditional tech giants are facing competition from new AI-based platforms. This development, combined with the increase in 288 Zoom downloads per minute and 229 million minutes of meetings on Microsoft Teams, also reflects how digital transformation is accelerating in the workplace.

Another notable statistic is related to social activity: every minute, users engage in 1,563 hours of Fortnite streams, and on Snapchat, 3.3 million snaps are sent, emphasizing how social and entertainment platforms are integral to our daily connectivity.

What the digital future holds for us

The increasing number of connected people, along with technological advancements, predicts an exponential surge in the data generated. According to Domo, the total volume of data created, copied, and consumed will reach 149 zettabytes by the end of 2024, with a projection of 394 zettabytes by 2028.

This indicates that we are not only in an era of data abundance, but organizations that can utilize this information with AI and real-time analytics will have a competitive edge.

Photo: ChatGPT