Adsmurai expands to the United Kingdom with Tim Woollias at the helm as Country Manager

Adsmurai, a Spanish company specializing in technology for digital marketing, has taken a new step in its internationalization strategy with the opening of an office in the United Kingdom. The company already had a client portfolio in the country, so establishing a physical presence will be a significant driver to consolidate its positioning in the British market.

The individual responsible for leading this new phase will be Tim Woollias, the new Country Manager in the United Kingdom. Woollias has an extensive background of more than two decades in the sector, with experience in giants such as Google and Pinterest. His incorporation aims to accelerate local business development and enhance the company’s growth in the country.

Tim Woollias has expressed his enthusiasm for this new challenge: “Becoming familiar with Adsmurai’s technology excited me about its potential in the United Kingdom. It is a privilege to lead operations in such a significant market.”

A crucial year for Adsmurai’s global growth

The opening in the United Kingdom is part of a particularly dynamic 2025 for Adsmurai. The company has recently reinforced its commitment to automation and artificial intelligence with the launch of The Shift, an initiative focused on enhancing campaigns through AI.

Furthermore, it has invested $3.5 million USD in the development of machine learning and AI capabilities, thereby consolidating a robust technological base to scale its value proposition. Another important milestone has been the evolution of its internal creative area, Creativ_, which combines data, technology, and creativity to offer personalized campaigns on a large scale.

In this growth context, Adsmurai has received the Agency Excellence Award 2024 in the Online Sales category, and has been recognized in the Deloitte Technology Fast 50 ranking as one of the fastest-growing technology companies in Spain.

Currently, the company has a team of more than 400 professionals and operates in more than five countries, with its headquarters located in Barcelona. Adsmurai collaborates with brands from sectors such as retail, fashion, luxury, education, mobility, and sports, positioning itself as a technological partner for brands and agencies on a global scale. In addition to this, it holds certifications as an official partner of Meta, Google Premium, Pinterest, and TikTok.

Photo: Adsmurai